Scotch & Soda: Maison Scotch Collection Spring/Summer 2012
Scotch & Soda’s new Spring/Summer 2012 campaign for their Maison Scotch collection is the perfect combination of casual elegance and resort wear. The label’s new pieces showcase pointed collars, preppy plaids, and vibrant hues just in time for warmer weather. The latest women’s collection includes billowy blouses and loose fitting dresses perfect for balmy summer nights. The Amsterdam-based fashion brand prides itself on creating finely finished garments in a classic style but with a vintage twist. Their tailored shorts and chinos juxtaposed with worn-in graphic tees or oversized sweaters keep ensembles interesting. This is ever more evident in precisely placed studs or sparkles on the shoulders of button-downs and blazers. Minimal accessories add to the collection’s appeal. Long necklaces have single charms and clutches have the just the right amount of added metal details. The Maison Scotch campaign resembles scenes from a storybook European vacation; however, with separates like these, you’re sure to look less like a tourist and more like a local.
CREDITS: Scotch & Soda